I say the answer is yes indeed! Google, Apple, & Facebook have all taken massive action toward the small screen. It's not really news, but there is a perspective that is going a bit unnoticed and is about to unleash and avalanche. In a nutshell, obiviously Apple has led the way in the small screen revolution and immediately behind (though slightly ahead in market share) is Google's Android. Now Google has acquired Motorola's mobile phone machine so they can fully enter the hardware game. Facebook has made everyhting so easy and clean on the samll screen that the fastest way to port your brand over to mobile is to use a free facebook page for business and organizations and all branding activity. We won't leave out twitter and foursquare since they are truly made for mobile out of the gate.
Again no real news here, everything is going mobile, tablet, iPhone, Android, SmartPhone etc..
Let's back up a bit, while the world is not populated with Luddites, there are many who don't use all the snazzy features of their snazzy phones and small screen gizmos. No big deal they get the stuff done that needs to be done. However there is a simple technology that has been in use for a long time, a really long time if we use our historical imaginations, a type of communication that in it's simplicity trumps all the fancy amazing techno miracle star trek stuff, yet seamlessly integrates with said super hight tech smartphone magic.
First there were yodels in the alps, smoke signals in the Americas, drums across Africa, and didgeridoos down under. Then along came the messenger, on foot or horseback, then the telegraph, and the messenger plus the telegraph brought the telegram. Of course we can't forget the amazing carrier pigeon! All of these methods from ancient times were to communicate a short important message in as little time as technology would allow. Pagers were the rage in the '80's but as noted at the top of this article our handheld gizmos have more computing power than the Apollo Modules did. So the short instant important message is still King! These days we have 160 characters in a a Short Message we simply call a Text Message.
The best thing about text is that it crosses all demographics and people look at their text messges. Mostly because they note it's a quick read. Also the device alerts the user by default so everyone knows when they have some new message to look at. Of course replying is simple and quick.
This is not a fad, it is apparently human nature to communicate with short notes. The Next Thing is already happening and anybody can capitalize on it today! if you want to reach your market then we have a product for you, if you want ot build a business upon this Mobile Media Thing then we can help you do that starting today.
Text: iLike to: 90210 and check out the info links and reply keywords, then watch these three short videos http://zti.me/W3 then call me. if you follow the other instructions you will most certainly acquire my personal cell number.
Welcome to The Next Thing!
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